Free Agency
Prime Video's 12-Year NHL Deal Signals Streaming's New Power Play
The NHL just handed one of the biggest media contracts in sports history to Amazon's Prime Video, and this isn't just about where you'll watch games anymore. This deal fundamentally reshapes how the league distributes its product and signals a seismic shift in how sports media operates in 2026. The streaming wars have a new heavyweight champion, and traditional broadcasters are scrambling to figure out what this means for their own NHL packages.
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