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Drew Doughty, SprintRay Take Aim at the Dentistry Gap
Drew Doughty is teaming up with SprintRay in a move that reaches well beyond the rink. The pitch is aimed at closing the so-called dentistry gap, which gives this story a rare mix of athlete power, business play, and public-interest angle. NHL stars doing off-ice partnerships is nothing new, but this one has a little more substance than the usual logo parade. The interesting part is how a veteran defenseman known for his game can help put a very different kind of problem into the spotlight.
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